This program has been made possible in part through funding from the Public Health Agency of Canada. Walk or Run to Quit demonstrates how government, non-profit, and for-profit sectors can come together to help prevent cancer and encourage healthier living. Through Walk or Run to Quit, smokers will be engaged in a new way to quit smoking while learning to walk or run all within a supportive setting.


The Canadian Cancer Society is a national, community-based organization of volunteers and staff whose mission is the eradication of cancer and the enhancement of the quality of life of people living with cancer.

Our Vision is creating a world where no Canadian fears cancer.

The following values guide our conduct and behaviour.

  • Caring – We are passionate, considerate, respectful and empathetic toward those individuals and families touched by cancer and our colleagues. We believe that all people should be treated with consideration and dignity. Our encouraging and supportive environment allows volunteers and staff to thrive, and contributes to our ability to advance our cause.
  • Courage – We value the determination and drive of our volunteers and staff to take bold steps to effect positive change. We recognize that such spirit requires a unique strength of character—an inherent quality found in the hearts and minds of people who champion the cancer cause.
  • Integrity – We are honest and ethical in all that we do, and engage in responsible decision-making that reflects the highest standards of conduct. This ensures that our credibility, leadership and use of donor dollars is never in question.
  • Progressive – We value our history of learning as we strive for continuous improvement and development at all levels of the organization. We embrace a creative approach to finding solutions that are appropriate and consistent with the strategy, character and abilities of the organization. We value diversity and work hard to create a collaborative environment where we benefit from the cultural perspectives of others.

Learn more about Canadian Cancer Society by visiting


Running Room Logo 

A three-kilometre fun run with his sons in 1981 was the catalyst for the then-out-of-shape, overweight John Stanton to realize he had to change his lifestyle. A food industry executive who smoked two packs of cigarettes a day, he began running secretly before dawn because he felt self-conscious about having his neighbours see “this chubby little guy” who could only run from lamp post to lamp post before having to take a walk break.

The Running Room is proudly a family-owned company. It originated in 1984 out of founder John Stanton’s wish to purchase quality running shoes from someone knowledgeable about the sport. New to the sport of running, John had a thirst for knowledge as well as a desire to buy the right product.

In addition to the best selection of top brand-name running shoes and apparel at the Running Room, you will find an incredible number of customer services. It offers training programs such as Walking, Learn to Run, For Women Only, 5K, 10K, Half Marathon, Marathon and Walk or Run to Quit. With over 800,000 training program graduates to date, the success of these programs is evident. The Running Room training programs are committed to educating customers on a lifestyle of fitness. These various programs meet the needs of a wide variety of customers, ranging from those who are just getting into a fitness routine to those contemplating a marathon. Running Room’s free Run Club meets twice weekly on Wednesday evenings and Sunday mornings where runners and walkers of all levels run and walk in a social, supportive group. This social component brought to running and walking by the Running Room builds a true sense of community in each location.

Learn more about Running Room by visiting



This program has been made possible in part through funding from the Public Health Agency of Canada. The Government of Canada is proud to partner with the Canadian Cancer Society and Running Room to offer this program which will empower Canadians to permanently give up smoking and live healthier, more active lifestyles.

This is one of many partnerships made under the Government of Canada’s Multi-Sectoral Partnership Approach to Promote Healthy Living and Prevent Chronic Disease, which invests approximately $20 million per year in projects that focus on addressing common risk factors, such as unhealthy eating, physical inactivity, and smoking, to prevent chronic disease.

Learn more about the Public Health Agency of Canada by visiting



Dr. Carly Priebe (Postdoctoral Research Fellow) is working under Dr. Guy Faulkner (School of Kinesiology, University of British Columbia), an experienced researcher in the field of tobacco control, to evaluate the Walk or Run to Quit program and will add to the knowledge and evidence around the role of physical activity in smoking cessation. Program evaluation will also identify ways to improve the Walk or Run to Quit program and make changes to suit hard-to-reach and other populations of interest.

Learn more about the University of British Columbia by visiting



CAMH is Canada’s largest mental health and addictions teaching hospital and one of the world’s leading research centres in its field. It is fully affiliated with the University of Toronto and is a Pan American Health Organization/World Health Organization Collaborating Centre. CAMH’s Nicotine Dependence Service (NDS), led by Dr. Peter Selby, is an interdisciplinary team engaged in clinical practice, research, education and knowledge translation, primarily focused on smoking cessation. CAMH is a partnering organization of the Walk or Run to Quit program and NDS staff, including Sarwar Hussain, Director of Innovations, Operations and Strategy, and Vanessa Ballarino, Assistant Manager, will be coordinating Nicotine Replacement Therapy orders for WRTQ program participants.

Learn more about CAMH by visiting